The Result
250%
Increase in Organic Traffic
268%
Increase in Organic Sessions
39
Keywords Ranking in Top 3 Positions
307%
Increase in Clicks
The Client
Industry :
Industrial Lubricants
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Website - www.lowerfriction.com
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Business Model - B2B E-commerce
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Geo Target - Global (focus on energy-saving solutions)
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Niche - Industrial Sector
Website - www.lowerfriction.com
The Challenge
Lower Friction's SEO Struggle:
A Need for Growth
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Improving organic visibility for niche lubricant products
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Increasing qualified traffic from industry professionals
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Enhancing technical SEO for better crawlability
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Building domain authority in the industrial sector
Our Approach
Crafting the Solution: A Strategic SEO Plan
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Comprehensive keyword research for industrial lubricants
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Technical SEO audit and improvements
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Content optimization for targeted keywords
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Authoritative link building in the industrial niche
Strategy & Implementation
Keyword Research and Optimization
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Conducted in-depth keyword research focused on industrial lubricant terminology and energy-saving solutions
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Optimized existing content and created new pages targeting high-value industry-specific keywords
Technical SEO Enhancements
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Performed a thorough technical audit to identify and resolve crawlability issues
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Implemented schema markup to improve search engine understanding of product information
Content Strategy
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Developed and optimized content focusing on industrial lubricant applications and benefits
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Created informative blog posts and resource pages to establish thought leadership in the industry
Link
Building
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Acquired high-quality backlinks from reputable industrial and energy-saving focused websites
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Engaged in strategic outreach to industry publications and forums to build domain authority
SEO Performance Statistics
INDIA
UAE
